I'm a firm advocate for using design as a tool for social impact, and my design work (like myself) are never ethically neutral. I've been fascinated by the concept of "micro money" for quite some time, and noticed that most products leveraging spare change fin-tech (rounding up purchases to the nearest dollar) are focused on investing. Seeing a gap in the market for this emerging tech and inspired by my personal mission of using tech for good, I aimed to create a platform that allows users micro-donate their spare change to charitable organizations.
A few months prior to this project, I experimented with a similar concept project
at Hack to the Future, where my team placed as a finalist in the "Best User Experience" category. For my final project as part of my UX Bootcamp, I wanted to challenge myself further by not only refining this idea but also assembling a team of designers and developers to bring it to life.
The high-level goal of this project was:
• Create an end-to-end mobile application with a viable business model, strong value proposition, and outstanding team
• Reframe the practice of donating to charity from abstract and trust-based to empowering and transparent